Between May and October 2023, we published a series of social media posts and an article that reported that Rumble was heavily reliant on revenue it received from Google Ads at that time. One of those posts, which stated that Rumble derived 90% of its revenue from Google Ads, was factually incorrect. We have also subsequently learned that Rumble is not financially reliant on Google. We regret the errors. In January 2022, Rumble launched its own advertising exchange, the Rumble Advertising Center, which has positioned Rumble to be financially independent from Google Ads and Big Tech. We also understand the Rumble Advertising Center drives nearly all of Rumble’s ad revenue, which comes from advertisers who want to place ads on Rumble. Check My Ads remains committed to advocating for advertiser choice and transparency in online advertising. Competing with Google in the ad market is an uphill challenge for ad-tech competitors, and we respect Rumble’s successful efforts to extract itself from Google’s monopoly.
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