The adtech industry has turned hate and bigotry into a business — and we can stop it.
With your support, we surface the untold stories behind the ads and take action together. Join us as we bring abuses to the public eye and spur industry-wide change.
Checkmates hold adtech companies accountable around the world.
We've written the playbook on holding bad actors accountable. We name names, companies, and individuals and together, we get results.
We don't take money from Google, Facebook, Twitter, Apple or Amazon. We're supported by grants, foundations and our important community of Checkmates.
Check My Ads is a registered 501(c)3 non-profit organization. Your support of our work is fully tax-deductible to the extent allowed by the law. Tax ID/EIN: 87-1895699
Led by one of the founders of Sleeping Giants, the campaign best known for defunding Breitbart. We've won Cannes, a Webby Award, and have been nominated for AdWeek Innovators of the Year.
Yes! We're a registered 501(c)3. You can find our Tax ID information here.
Nope, absolutely not. Check My Ads is an independent watchdog, and we intend for it to stay that way. We don't accept financial support from Google, Facebook, or any of the other adtech companies. Our work is funded by our supporters (people like you!), grants, and charitable foundations. Thanks to our community, we're able to work in the interests of our mission — without being pushed around by Big Tech.
Yes! Check My Ads social media accounts are watched closely by the advertising industry because they know we represent the pulse of their customers. You can support us simply by sharing or dropping a comment on our social media posts. In fact, the more you comment, the faster we can get companies to escalate the issues we've tagged them in.
Connect with us on TikTok, Twitter, LinkedIn, and Instagram to grow the movement. You can also keep up with our Co-founders on Twitter @Nandoodles and @catthekin.
We hold our exclusive calls with Checkmates on Zoom. You should receive an email invitation to register for these calls about a week before. (Don't worry if you don't have a Zoom account, you can always hop on with the web-browser version.) If you need any help you can reach us at [email protected]
You probably haven't fully signed up yet. We use a double-opt in process for our email subscriptions. If you signed up on our website to receive our emails, check your inbox for a follow-up email asking you to confirm your subscription. That should do it!
Check My Ads Institute is a non-profit 501(c)3 organization.