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Confirmed Look at the mess we made PLUS our new podcast!
This is a special one, folks. It’s our 24th issue of BRANDED. It has been just over 1 year since we launched this newsletter. Happy birthday to us! Stay with us for a BIG SURPRISE at the end. But first, can we brag a little? We started BRANDED with zero expectations. It seems like everyone
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Investigation These Fortune 500 keyword blocklists are defunding the news
Welcome back to BRANDED, the newsletter exploring how marketers broke society (and how we can fix it). Here’s what’s new with us: A keyword blocklist is kind of like a brand’s secret diary. It reveals all their collective corporate neuroses: their deepest fears, associations they want to avoid, and the topics they’re uncomfortable with. It’s
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