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X pushed MrBeast’s video into users’ timelines, but hid that advertisers paid to put it there
If you’ve been scrolling X in the past week, you’ve probably seen YouTuber MrBeast in a video looking back at you. And unless you’re an avid fan of his, you likely don’t know why. The answer is: Advertisers are pushing it into your timeline, but X isn’t telling you that. And that’s a problem. Let’s
Keep Reading →X isn’t labeling all of its ads. We’ve filed an FTC complaint about it.
In early September, we spotted something funny: X wasn’t labeling all of its ads. The Federal Trade Commission is kinda picky about that, so we put out the call for more examples. And boy howdy, the community responded big time with hundreds of unlabeled ads. This gave us the ammo to build our case to
Keep Reading →Check My Ads Calls for Investigation into X Corp.’s Deceptive Advertising Practices
Non-profit adtech watchdog submits formal complaint to the Federal Trade Commission (Washington, DC)—– November 15, 2023 – Check My Ads Institute, an independent watchdog reshaping the digital adtech industry, has submitted a formal complaint to the Federal Trade Commission (FTC) urging an investigation into the advertising practices of X Corp., the operator of the online
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